Couple months ago we had a lengthy conversation with executives at Yelp. It was until recently, Oct. 20th to be exact that we found out that they are cracking down and terminating any partnerships they have with companies that are generating reviews. In fact, any...

To survive in today’s digital world your business should have a socially acceptable online reputation and reviews. Customer reviews play an essential role in influencing the behaviour of a potential buyer, with many using these to guide their purchasing decisions – whether it’s deciding on...